Hong Leong Bank partners with Lombard Odier with private banking push


Malaysia’s Hong Leong Bank (HLB) has formed an alliance with Lombard Odier to enhance its private banking and wealth management services.

This partnership integrates Lombard Odier’s global asset management expertise with HLB’s local market insights.

In a statement, HLB said the alliance is the “cornerstone” of its strategy to become a major bank in Malaysia and focuses on “responsibility and advanced” wealth management.

HLB Private Bank and Regional Asset Management clients will benefit from a personalized experience by combining Lombard Odier’s global perspective with HLB’s local knowledge.

This partnership is expected to provide a comprehensive understanding of investment opportunities and a customized strategy for long-term growth.

“We are pleased to announce that Jeffrey Yap, managing director of HLB and regional asset management officer, said:

“This collaboration allows us to offer bespoke, custom wealth solutions that are not only designed for today’s complexity, but also thoughtfully built to ensure the financial well-being of our generation.

HLB clients have access to wealth architecture and bespoke advisory services focused on wealth storage, transfer and sustainable investment.

Furthermore, HLB is moving forward with an internal strategy.

These include expanding wealth management teams, developing wealth academies for training, integrating artificial intelligence for relationship managers, and forming partnerships to increase the value of clients.

Collaboration with Lombard Odier is also crucial to delivering “sleek” investment solutions through Hong Leong Asset Management.

Lombard Odier Asia Group Regional Head and Global Head of Strategic Alliances Vincent Magnenat added: Shared value. ”

“Hong Leong Bank Partners with Lombard Odier with Private Banking Push” was originally created and published Private Banker Internationala brand owned by GlobalData.


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