The key needs of uncontrolled theatre in Canelo Alvarez and Terrence Crawford’s superfight promotion

Overall fan perception of yesterday’s Canelo Alvarez and Terrence Crawford argument at the press conference was that it appears to have been staged, a marketing ploy where both fighters acted poorly for the upcoming superfight.

Canelo-Crawford’s argument: step-by-step recognition

In particular, in cases that were pushed in, there was a lack of true belief during the showdown. We recommend that you do not use that gimmick for your next press conference. All they need is to play the coaches to prepare them to give them a real look. I could see that 100% script.

They need to build this as a true rival. It’s not designed for the millions of big salaries they’re receiving. If great acting coach Lee Strasberg was still around, he might be able to help Canelo and Crawford give them a crash course in Method Acting.

New Theatre for Las Vegas

For the next press conference in Las Vegas on Friday, June 27th, Canelo Crawford will need to come up with some new WWE-style plays to create more of this fight’s hype. What we saw yesterday was two aged fighters experiencing the move to promote the Netflix fight on September 13th.

Unnatural hostility

Without the false hostility we saw in New York, the interaction should look so unnatural. Fans saw photos of the two of them having dinner with Turki Aralsiv two days before the press conference. Canelo looked happy strolling around with his fellow Crawford at a circus-style event.

Tickets are sold anyway as Canelo is involved in the event. However, it will require more work on both parts to generate interest among casual fans who do not follow boxing. Those who subscribe to Netflix do that to watch movies rather than boxing. So they have to take the time to get interested in seeing Canelo Claudeford and they have to use the plays that don’t look fake like yesterday.

Crawford’s Emotionless Stories Points

Crawford sounded like he was reciting the line during the press conference, but he sounded like a parrot. This was one of the more interesting quotes from Crawford. “I’m hunting him. I’m going to hunt everything he has and take it on September 13th,” he delivered the quote with a heartless expression, as if reciting a memorable line. Again, there was no reality for his character.