Apple’s (AAPL) AI strategy is lacking, says Barclays.


Apple Inc. (NASDAQ:aapl) is one of A must-see AI stock on Wall Street. On July 29, Barclays told Apple he was cautious and maintained a “low weight” rating. Analysts highlighted factors such as limited traction in artificial intelligence and tariffs, China and regulatory risks.

The company said it expects “a little June Q-beat led by better FX, iPhone and Mac rise” to be helped by tariff-related pull-ins. I’m not very optimistic about stocks due to lack of progress.

“There are no significant advances in AAPL’s AI yet.”

Discussing Apple’s innovations, particularly at the annual developer conference, the company said the conference was “overwhelmed by the announcement of AI features and viewed it as an evolution rather than an innovative one.”

Apple's (AAPL) AI strategy is lacking, says Barclays.
Apple’s (AAPL) AI strategy is lacking, says Barclays.

He added, “The acceptance of Apple Intelligence is also disappointing.”

The company believes Apple’s long-term AI strategy will remain muddy and a lightweight approach to AI may or may not be sufficient to drive an upgrade cycle or growth.

Barclays also spoke about tariffs, saying, “2H GM remains a wildcard that has not been clear about tariffs and mitigation efforts.”

Apple is a technology company known for its consumer electronics, software and services.

Although we acknowledge AAPL’s potential as an investment, we believe certain AI stocks offer a greater reverse chance, pose a risk of decline. If you’re looking for a highly undervalued AI stock that can make a significant profit from the tariff and supervision trends of the Trump era, check out our free report. Best Short-Term AI Stocks.

Read next: Wall Street’s 10 Must-see AI Stocks and 10 AI stocks that make waves on Wall Street

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