How Tisha Arin aims to change the golf game for women

Golf influencer Tisha Arin is taking away a competitive career just as competitive as it is out of reach as a competitive sports media personality on the course.

Alyn’s brand is called Alyn, pronounced “All in” and is based on her last name. In a recent interview, she told Fox Business that she “is aiming to create a new era.” Women’s golf.“

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“I was actually sponsoring the huge brand, Cobra Puma for seven or eight years of my career. When I left at the end of 2023 and had all the other pitches, I wanted to think deeply about other sponsors in me. Personally, I’ve never felt this way, especially in the apparel I’ve ever been represented.

“We are not only allowing this brand to solve women’s problems, but when it comes to golf, it’s just a brand for women that is usually an afterthought. These brands say, “Oh, women’s sports had to do something for women.”

Allin explained that one of the first issues her brand tackled was women’s golf apparel.

She quickly turned her attention to the dress codes for women’s games and simple things like where female golfers would hold the tee.

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“As you can say, I’m very passionate about women’s golf, and when it comes to women’s golf apparel, we wanted to show you a piece that really solves the length issue for the first release, the Terra Collection,” she said. “Golf has a dress code. There’s no doubt about that. I wanted to create a piece that lets you see on and off the course. I want to create a piece that can be extended or shortened for the ruler of the dressed cord, or shortened it to your liking.

“Simply put, women who have tees don’t have a place to hold their tees because they are much more equipped with clothes. We always have tees in their hair. It’s not hygienic and not good for the scalp.

“No, I want to be very customised to the female body because everything in my work is cut. We have a box shape. We are trying to trim it. Let these women actually flatten and make them feel elegant, as you know. It jumps to the bandwagon, but as you know, we have a rather long list.”

Although Allin called himself a “dreamer,” he expressed optimism that the golf brand would hit golf retailers such as Golf Galaxy and make his debut at country clubs.

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“A year from now, we have Arin and our models, banners of different sizes, different ethnicities, and we strongly believe that it is your most popular whole beautiful melting pot. Golf Shop. I really believe it. ”

Connor McGahan of Fox Business contributed to this report.

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