Instagram on your iPad? That may actually happen

Meta may be working on a dedicated Instagram app iPadalmost 15 years after I made the strategic decision not to launch it.

The company is reportedly currently developing an iPad-friendly version of its popular social media app. information. Instagram has been a smartphone app for a long time, but it can also be accessed through the website.

The move could mark a change in Meta’s mobile strategy and provide Instagram users with a more immersive experience on the iPad. The timing also coincides with a broader push in the meta to compete better with Tiktok.

Tiktok’s legal status in the United States remains in scope. Last week, former President Donald Trump Deadline has been extended The fate of the app is still uncertain as Baytedans sells Tiktok to an approved US buyer for another 75 days.

Meta did not immediately respond to requests for comment. In the past, the company has downplayed rumors that it would launch the iPad app and said it wasn’t a priority. Instagram director Adam Mosseri tweeted in February 2022 that he “is not a big enough group yet to become a priority.”

He added: “We hope to get to that at some point, but for now we’re very much bowing to other things.”

A year later, echo That sentiment as a company focused on building threads. He previously said that expanding the app to more platforms adds costs, highlighting that the team “is less wasteful than you think.”

However, interest may have changed. The company is also reportedly considering spinning and bringing out the reel function. Standalone App According to the information, it works to improve the recommended algorithm and support longer reels.

Additionally, Instagram recently launched a video editing app called Edit. This is reportedly trying to carry something very similar to Bytedance’s Capcut, and entice Tiktok creators with cash bonuses ranging from $10,000 to $50,000.