PBR finds a new streaming home as Fox Nation will be performing live with the Friday Night series
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Fox Nation makes it That first big move He participated in a live sports arena with an exclusive partnership with the professional Bull Rider (PBR) league.
With a bold move to expand the entertainment catalogue, Fox Nation is in the live sports arena With an exclusive new partnership with PBR starting on August 8, the streaming platform airs the “PBR Friday Night Live” series, and it is the first time Fox Nation has offered live sports coverage every week.
Fox Nation enters live sports arena with a whole new PBR partnership
PBR Friday Night Live will make its exclusive debut with Fox Nation from August 8th. (Fox News)
According to the press releasePBR stands as a global leader in professional bull riding, featuring over 1,000 athletes who compete in more than 200 events each year. In 2024 alone, PBR attracted more than 1.43 million fans to the event, and the broadcast reached over 288 million viewers across 67 countries and territory.
This agreement brings Fox Nation subscribers The slate series of 10 weeks of backing action across the United States began in Sunrise, Florida, culminating in the league’s championship opener at T-Mobile Arena in Las Vegas on October 24th, continuing weekly on 10 team broadcasts on Friday night.
“We couldn’t ask for a better partner to begin our first foray into live sports. PBR is a very unique sport with an unparalleled passionate fan base and is perfect for the entire Fox Nation audience experience.”
This announcement comes after successful flooding of Fox Nation Western-themed content earlier this year Kid Rock and Rodeo – The rodeo and concert events of the hybrid team attracted a strong audience.
“We are thrilled to be able to build on our strong partnership with Fox Nation to provide live coverage of our Friday night team and our final Cowboy Standing. Kid Rocks Rock and Rodeo was a breakout hit for Fox Nation,” said Shawgleyson, CEO and Commissioner of PBR.
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To build momentum for the “PBR Friday Night Live” series, Fox Nation will release season 2 of “Last Cowboy Standing” on Friday, July 11th. The 10-episode series follows eight amateur riders through a wild journey to gain fast passes to achieve their dream of joining a PBR team.
The Stakes are now higher than ever, as the final Cowboy Standing of Season 2 returns with Fox Nations alone. (Fox News)
The unique show gives viewers access behind the scenes to the emotional and physical journeys of riders fighting for the future in professional bull riding.
As a Fox Nation Step into the world of live sportsAlliance with PBR is a thrilling new chapter for both platforms and fans, as well as strategic expansion, and you can sign up today Click here.
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