Sam Altman’s Eye-Scanning Identity Tech is expanding to the UK

Tools For Humanity, a startup co-founded by Openai’s Sam Altman, is deploying eye scan orb devices in the UK as part of its global expansion of its novel identification services.

Starting this week, Londoners can scan their eyes using tools from humanity’s unique ORB devices, the company said in a statement on Monday. The service will roll out in Manchester, Birmingham, Cardiff, Belfast and Glasgow in the coming months.

The spherical orbs are located in dedicated facilities in shopping malls and high streets, said Damien Kieran, Chieflygal and Privacy Director at Tools for Humanity. The company will then partner with major retailers to provide self-service orbs that people can use just like ATMs, Kieran added.

The company, led by co-founder and CEO Alex Brania, presented the technique of making eye-catching as a way for people to prove that they are human when artificial intelligence systems are proficient at imitating people. AI bots and deepfakes, including those enabled by the generated AI tools created by Altman Openai, pose a variety of security threats, including identity theft, misinformation, and social engineering.

ORB Scan creates digital credentials called World IDs based on a unique property of a person’s iris. Those who agree to the scan can also receive a cryptocurrency token called WorldCoin through the company.

Tools for Mankind face regulatory scrutiny regarding technology privacy concerns in several markets, including research into.GermanyAnd Argentina, and the prohibitionSpainand Hong Kong. The company said it does not store personal or biometric data, and the verification information remains on the global ID owner’s mobile phones.

Kieran said the tool for humanity had met with data regulators, including the UK intelligence commissioner’s office and privacy advocates prior to the planned expansion.

So far, around 13 million people in countries including Mexico, Germany, Japan, South Korea, Portugal and Thailand have used tools of human technology to verify their identity, the company said. April, companyThe announced plansIt will expand to six cities in the US.

Kieran said 1,500 orbs are circulating, but the company plans to step up production to ship another 12,000 over the next 12 months.

This story was originally introduced Fortune.com