This is why high-end electric cars are failing


According to New Report Global EV sales from the Paris-based International Energy Agency (IEA) exceeded 20 million in 2025, accounting for a quarter of vehicles sold worldwide. In the first three months of 2025, electric vehicle sales worldwide increased 35% year-on-year. And with the addition of the IEA, market share is above 40% by 2030, as the market share is primarily curly, cheaper – more affordable in more markets.

largely half Of all car sales in China last year, electricity was electricity. According to the IEA, emerging markets in Asia and Latin America are also at the centre of new growth, with total sales across these regions skyrocketing over 60% in 2024. Meanwhile, EV sales increased by approximately 10% year-on-year in the US.

“Our data shows that despite important uncertainties, electric vehicles are leaving a strong global growth trajectory,” says Fatih Birol, executive director of IEA. “Sales will continue to set new records and have a major impact on the international automotive industry. We expect growth to be accelerated in many emerging economies this year, with more than one in four cars worldwide being sold on electricity. By the end of the decade, there will be more than two in five.”

China accounts for the above 70% of global EV productionIt’s almost shipped 1.25 million electric vehicles To another country last year. The termination of EV subsidies in the EU has affected sales in Europe. According to the European Auto Manufacturers Association, the EU’s EV market share in 2024 fell to 13.6%, down 1% from the previous year.

Volkswagen’s gorgeous Marche, which includes Porsche, Bentley and Lamborghini, is reassessing their EV strategy. Porsche expanded plans for its all-electric lineup after the next Teikan sales declined by 49%. Starting this year, Bentley pushed back the release of its next EV, extending the deadline for phase-out of gas engines to 2035. Lamborghini was late. pitcher EV Early until 2029.

After waiting a few months, you might be able to pick up the G580 for a much less price than the $162,000 price. Currently, I’m bagging a three-year-old Porscheteikan in a 416-mile range and it’s less than half the cost. Currently there 930 used Teikan sold in the US by car tradersthe base model costs at least $100,000, and it ranges from just $44,000. The Teikan, which is only 11,000 miles on the watch, can be obtained for $47,000.

We and the European automakers (Legacy and Startups) would have wished there was a high demand for premium price fame EVs (Jaguar is betting future business on this), but for a few years, the market has instead been screaming for cheaper entry-level models. “We’ve seen you get a lot of money,” said Dale Harrow, chairman and director of the Centre for Intelligent Mobility Design at the Royal College of Art in London.

“The same technology is basically in every electric vehicle,” says Hello. “So, for the first time, there’s no real guarantee that you’ll be buying a better product by spending more money. Look at the vehicle that comes from BYD.”

Instead, Harrow feels that automakers must break away from flagship-first reliance, APE Ford’s classic Model T strategy and focus on building publicly accessible EVs through a combination of affordability, simplicity and mass production. And who do you think has already solved this? Yes, China-where Almost 40% All electric models cost less than $25,000.

Rather than a gimmick-like tank turn, this strategy encourages practical adoption and encourages the spread of viable charging networks. After all, it was the ubiquity of Model T. Gas station development– And there is absolutely no reason why you can’t turn the same tricks towards electric age.

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