Virat Kohli’s coincidence boosted Avneet Kaur brand value is 30%
when India Cricket Superstar Virat Kohli I accidentally liked the actress’s photo Avneet Kaur No one could predict the digital domino effect that continued on the fan page. In a few hours, the seemingly harmless social media interaction transformed into a viral sensation, driving Avneet’s brand value and online presence to unprecedented heights. This episode not only highlights the unpredictable power of celebrity influence, but also serves as a case study of how a single moment redefines individual brands in the digital age.
Virat Kohli’s accidental tap turns into an internet frenzy
The story began when fans realized they liked the photos of Avneet, which is shared on one of her fan pages, by Kohli’s verified Instagram account. Kohli quickly unleashed the post and made no clear that he led the interaction to an algorithmic glitches, but at that moment he was already igniting a wildfire online. Memes, hashtags and playful speculation flooded social media, with both Kohli and Avneet in the air for several days.
For Avneet, attention was blown away. Her Instagram jumped from 30 million to 31.8 million in just a few days, and spiked over a million. The surge in engagement was not limited to followers alone. Her posts began to attract significantly higher likes and comments, and her name dominated the trend list. The viral moment was further amplified by an endless cycle of media coverage and memes and discussion, maintaining the digital spotlight much longer than a typical news cycle would allow.

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Avneet Kaur’s 30% leap of brand value and approval floods
The impact of these coincidences far exceeded social media metrics. According to digital marketing agency Buzzcraft, the value of Avneet sponsored posts rose 30%, up from 2 lakh per post to 2.6 lakh per post. This rapid increase reflects not only her expanded reach, but also the growing interest from brands looking to capitalize on her new visibility.
Shortly after, Avneet reportedly secured 12 new brand approval transactions across sectors such as Beauty, Fashion and Fintech. The social media strategist described the episode as “organic marketing gold.” This is the unusual and unsuppressed integrity of celebrity influence and viral momentum. Avneet himself seized the moment and released a fascinating photo shoot that quickly became a word of mouth, further cementing his status as an “accidental viral queen” in fans and marketers’ eyes.
This episode shows the unpredictable yet immeasurable power of digital platforms and celebrity culture. For Avneet, what began as a random algorithmic interaction became a critical moment. Not only does it increase her brand value by 30%, it also opens the door to new opportunities and global audiences. In a constantly evolving world of social media, sometimes only people who like to change everything.
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